History of Blogging

History-of-Blogging

Blogging has come a long way and is now an integral part of online culture. Blogs have undergone incredible transformations and sometimes it seems like everyone has a blog. Everyone is reading blogs let it be official news blogs or any other topic related blogs. Before we start with the history of blogging, we should know …

Marketing and Innovation

Marketing and Innovation

“Business has only two functions – Marketing and Innovation. All the rest are costs.” by Peter Drucker. I am a fair believer in the above quote. The only way a business can survive in this competitive world is to innovate new products and services. Once it has done with the innovation last step is to market …

Zippo With Lifetime Warranty

Here is a unique manufacturing company from Bradford, Pennsylvania, in the US founded in 1932. Zippo was the first metal lighter company that gave Lifetime Warranty on their lighters. This company currently has only one manufacturing unit but the products are available worldwide. This company has made itself so famous that Zippo is now a brand …

Migrating WordPress to Amazon Lightsail

Migrating WordPress to Amazon Lightsail

Starting a new WordPress website on Amazon Lightsail it is easy. One just has to login or open an account on Amazon Web Services, put in your payment details and choose the region for your instance, select the application and the plan of the instance. You have your blog up and running. For the first time, …

Dilemma & Power of Ninety Nine

Ninety Nine

Ninety Nine, have you come across any product or services which only cost 199 or 99. It’s just one number less to a whole number. This is psychological pricing it is a part of marketing strategy which messes your brain out. This strategy is seen mostly in retail outlets and works like a charm. In the …

SPAM Will Kill Me One Day

SPAM

I have 789 SPAM SMS and 597 emails unread over and above I get at least 3 to 4 calls every day. Hey, I am not interested in a loan or a credit card or a house. Same companies keep calling, keep sending emails. Sir, would you be interested in a home loan, like to have …

Business Diversification and Its Importance

Business Diversification

Business Diversification is nowadays one of the most important strategy. With the advancement in technology, it is now next to impossible to keep a monopolistic win over a single product or service. Anyone can now jump in the same business and even do it better. So, diversification becomes very important for a business. It simply means …